The Journal
Daily Market Brief
Jun 24, 2026No. 866 min read

Selective Strength, Wild Prints, Umbreon Heat

Pack EV stays firm while several card moves look more like bad comps than real demand.

Today's market still has that split-screen feel. Sealed EV is holding up better than singles, with Shining Legends sitting at a strong 2.6x pack EV and White Flare still profitable at 1.27x, while a lot of the biggest 7-day single-card moves look way too extreme to trust at face value.
That matters because sentiment isn't broad-based right now. Umbreon chatter is getting hotter, but Charizard talk cooled off hard, and the biggest gainers and losers list is packed with moves that scream thin supply, bad data, or one weird sale rather than clean trend confirmation.
Top stories
Sealed keeps winning the credibility battle.
Shining Legends remains the cleanest EV story on the board with a 160% margin, and White Flare is still above water at 27%. On the flip side, Crown Zenith sits at 0.76x EV, or a -24% margin, which tells you modern rip value is getting pickier. That's consistent with what we've been seeing, buyers will still rip when the math works, but they're not blindly paying up for every product with a fan-favorite mascot on the wrapper.
The singles leaderboard is full of noise, not conviction.
The top 7-day gainers are absurd on paper, Great Ball [Reverse Holo] up 996.77%, Leafeon [1st Edition] up 991.21%, Dark Octillery up 988.62%. At the same time, the losers list is just as broken, with Feraligatr down 99.96% and Swampert [Reverse Holo] down 99.91%. That's not a functioning broad market signal. It's a reminder to treat low-liquidity cards carefully, especially older reverse holos, Japanese niche prints, and cards with sparse comp histories.
Umbreon strength looks real, Charizard fatigue looks real too.
Umbreon [Master Ball] posted an improving sentiment score of 59.09 across 11 mentions, which is meaningful because the conversation volume is decent, not just one random post. Meanwhile, Charizard sentiment fell to -40.0, and Charizard VMAX slid to -30.0 across 6 mentions. That's a pretty clear sign the market is rotating away from overexposed Zard chatter and toward scarcer, fresher prestige plays.
Latias & Latios GX is getting talked about, but the tone changed.
The tag-team favorite logged 18 mentions with a -20.0 sentiment shift. That combination matters. People are still watching it, but the mood has gone from FOMO to price sensitivity. When a high-end chase card keeps attention but loses enthusiasm, it usually means buyers still want it, they just don't want to pay last month's number.
Today's movers90 day trend
Great Ball [Reverse Holo], Fire Red & Leaf Green, +996.77%
This is the kind of move that grabs attention and usually means almost nothing without volume. FRLG reverse holos are notoriously thin, and one aggressive sale can rewrite the chart. Watch for follow-through listings. If none show up near the new level, this move is a print, not a trend.
Leafeon [1st Edition], Japanese Rising Fist, +991.21%
Leafeon has the right character tailwind, but a near-10x weekly move is still too much. Eeveelution demand is real, especially in Japanese variants, but this looks more like a stale comp reset than a true repricing. Good card, bad chart signal.
Dark Octillery, Team Rocket Returns, +988.62%
EX-era oddballs have been getting more collector respect, and Team Rocket Returns always has a floor because the set is tough and nostalgic. Still, almost 989% in a week doesn't line up with broad sentiment or sealed data. I'd only take this seriously if multiple clean copies transact higher over the next few days.
Feraligatr, HeartGold & SoulSilver, -99.96%
Same story in reverse. A drop this severe almost certainly points to a bad listing, damaged copy, or broken comp. Don't panic-sell into numbers like this. Check actual recent sales and condition notes before treating it as market direction.
Umbreon [Master Ball]
Not on the top-gainer list, but this is the cleaner watch. Positive sentiment with 11 mentions is a much better demand tell than a random 900% spike on a low-liquidity card. If the broader market keeps favoring premium scarcity over hype rips, Umbreon stays in the driver's seat.
Grading spotlight90 day trend
Ash Greninja EX [TV Tokyo Lottery]
Raw sits around $6.30, PSA 10 around $16,999.50, with a stated ROI of 103,895% and a very strong 56.3% gem rate. That's insane on paper, and yes, the spread is real enough to matter. The catch is obvious, ultra-low raw availability and a market where condition screening has to be perfect. Still, if you can source authentic copies cleanly, this is one of the best asymmetric grading shots on the board.
Mew
Raw is $10.05, PSA 10 is $337.60, with a stated ROI of 160,300% and a 20.0% gem rate. Lower hit rate than Greninja, but the entry cost is still cheap enough that disciplined bulk screening can work. This is the kind of play where buying ten mediocre raws is a mistake, but buying two very sharp copies makes sense.
Bonus watch, Golurk
Raw at $10.76, PSA 10 at $199.23, ROI 55,737%, gem rate 25.2%. Not as flashy, but probably more repeatable for grinders who know how to inspect centering and surface well.

Community Pulse


Social chatter is turning more selective, and honestly, that's healthy. Umbreon talk is trending up and the tone is bullish, mostly driven by scarcity appeal and collector flex value. Latias & Latios GX still has attention, 18 mentions is real volume, but the mood turned cautious, which usually means buyers are waiting for a dip rather than chasing.

On the other side, Charizard sentiment is slipping. A -40.0 score on Charizard and -30.0 on Charizard VMAX tells you the market is a little tired of paying premium prices for cards that never really leave the conversation. Sentiment direction is bearish there, at least short term.

Pokemon TCGUmbreon Master BallShining LegendsCharizard VMAXLatias & Latios GXgrading opportunitiessealed product EV
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